CASA ZOSTER
Imagine being consumed by a burning sensation that pierces like a shockwave. For those living with Herpes Zoster, this is their reality. We created an immersive space that puts you in their shoes, simulating the intense sensations of the disease. Through powerful patient stories on screen, we shed light on the severity of Herpes Zoster and the importance of prevention through vaccination. It's a visceral wake-up call to understand the risks and take action.
TRAVELLING EXHIBITION
Taking the message on the road, we launched the Zoster Truck, a mobile awareness initiative that traveled across Brazil, bringing critical information about the disease to diverse communities. From the bustling streets of São Paulo and Rio de Janeiro to the vibrant cities of Campinas, Belo Horizonte, Goiânia, Brasília, Curitiba, and Porto Alegre, the Zoster Truck reached thousands, spreading awareness and sparking conversations about prevention.
